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Global Business Strategies
$90.00As the world becomes a smaller place thanks to innovations in technology and communication, it becomes easier for businesses to branch out into the global market. This is imperative in the world of entertainment. As with any endeavor, research and planning are essential pieces of a growth strategy. This course will help students obtain skills that they need to make their global business a success. The course takes students through all the aspects of a global business, including trade agreements, types of trade transactions, e-commerce, cultural issues, currency management, risk mitigation, finance, logistics, regulations, ethics, and the triple A framework for growth and development -
Intrapreneurship
$90.00The entertainment and music industry continues to benefit from intrapreneurs and their innovative ideas. The Knowles Institute wants to give students a firm grasp on intrapreneurship and ways to embrace the process in their organizations with through this inventive course. At the end of this course, you will understand the importance of intrapreneurship, know how to identify intrapreneurs and assess their strengths, how to develop and gain support for ideas, and much more -
Kickstart Your Business with Crowedsourcing
$90.00Smart entrepreneurs and entertainment industry professionals are doing more with less using crowdsourcing. This course covers all the essentials of the major types of crowdsourcing: microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding. Students will learn about each type of crowdsourcing as well as the general crowdsourcing process, the most popular crowdsourcing platforms, and ways to engage the crowd. -
Marketing for Small Business
$90.00Marketing for small businesses means understanding your environment, consumers, and how a small company can position themselves even in the most competitive marketplaces. This course includes step-by-step lessons on understanding the marketing cycle, how people buy, strategies to implement on small budgets, and how to build a presence in the marketplace using traditional, Internet and Social Media marketing. The resources in this course give small business owners, entrepreneurs, and start-ups with everything they need to set up a marketing plan. -
Writing a Business Plan
$90.00This comprehensive business plan writing course is ideal for business owners with little to no business plan writing experience, and for business owners looking to grow their business. When participants complete the courseware program, they will have everything they need to write a compelling, complete, business plan that they can confidently use to support their business growth. With our training materials and your guidance, they'll learn everything they need, including how to describe their USP, perform research, examine the marketplace, create a marketing plan, develop financial projections, and present a compelling, living business plan package.
